Hooters has introduced meatless wings to 318 restaurants in the U.S. Their serving is derived from a Quorn product derived from mushrooms.
Kevin Brennen, CEO of Quorn Foods stated, “We have been in the meat alternative business since the 1980’s and the new Hooters Unreal Wings taste just as good as chicken.” He added “the rise of meatless options especially at quick service and fast casual restaurants has largely centered on burgers and we are excited to partner with Hooters to roll out the first meatless poultry item on a national scale in the U.S”.
Quorn Foods is based in the U.K. and claims to have served 5 billion meals since 1985.
As an aside, when a colleague was told of the Hooters’ innovation he expressed surprise given that he has previously associated Hooters with breasts rather than wings.