According to the Iterate Labs website, Tyson Ventures has invested in the company to further the development of the BioMotion analytics platform to optimize worker productivity. The company produces a wearable electronic monitor linked to computer vision to digitize hand motions. Data can be used to analyze productivity and to enhance training and safety. Iterate Labs has provided technology to Tyson Foods, JBS among other companies. Iterate Labs equipment can be applied to establish standards for specific operations to increase operational efficiency. Knowledge obtained from analyses can be used to improve training programs, to reduce workforce turnover and to enhance safety by eliminating ergonomic stress.
Other investors in Iterate Labs include Monozukuri Ventures and MD Partners. In commenting on the investment, Rahul Ray of Tyson Ventures stated, "we believe Iterate Labs' Industrial IoT platform could be a game-changer driving real-time visibility, safety and productivity for the North American manufacturing workforce". Collectively the major investors have contributed $1 million to Iterate Labs to support scaling of current 
applications, marketing, and engineering development. Nobuhiro Seki, Managing Director of Monozukuri Ventures stated, "we invested in Iterate Labs because their technology maximizes workforce efforts, and their data solves the key issues facing manufacturing companies".
Apoorva Kiran, CTO and co-Founder of Iterate Labs stated, "our mission is to harmonize the interaction between the worker and their environment making the worker more effective, safer and happier along the way". He added, "over the past several years, our platforms have enabled safety, operations, HR, training and automation teams to work together to optimize the sustainability of their workforces".