Taco Bell will introduce the Crispy Chicken Taco on September 2nd in limited markets nationwide. Following pilot testing in Nashville, TN. and Charlotte, NC., the product will be introduced to compete with chicken sandwiches offered by major QSRs.
The Crispy Chicken Sandwich Taco incorporates all-white crispy chicken marinated in jalapeno buttermilk seasoning with Mexican spices and served in a soft flatbread shaped as a taco. Initially the sandwich will be priced at $2.49 and will be promoted with special offers and events.