Following the success of the Eat Fresh® Refresh Program introduced during the summer of 2021, Subway has now developed a series of twelve signature sandwiches. Divided into four categories comprising Cheesesteaks; Italianos; Chicken and Clubs, each with three varieties that can be ordered by a number or name. This departure from the more flexible construction of a sandwich should expedite serving and obviate waiting time during peak serving hours.
To promote the new Subway Series, the company gave away one million free six-inch subs on July 12th from across the U.S.
Trever Haynes, President of North America at Subway stated, "the Subway Series is the most ambitious undertaking in company history as we are changing the nearly sixty-year-old blueprint that help make Subway a global phenomenon".