Restaurant Brands International has announced acquisition of the Firehouse Restaurant Group in a $1.0 billion all-cash transaction. The company release stated, “Firehouse Subs is a strong brand with attractive unit economics in a complementary category to the existing family of quick service Restaurant Brands chains including Tim Horton’s, Burger King and Popeye’s Louisiana Kitchen”.
Firehouse Subs was founded in Jacksonville, FL in 1994 and specializes in the QSR sandwich category, and has grown to 1,200 units and attained system-wide sales of $1.1 billion in 2021.