Kentucky Fried Chicken Corporation (KFC) is serving Kentucky Fried Chicken Nuggets at test locations in Charlotte, NC. Nuggets comprise white meat and are breaded and seasoned with the proprietary KFC herb and spice mixture. Nuggets will be available in 8, 12 and 36-count packs.
Nick Chavec, Chief Marketing Officer for KFC, U.S., stated, “While nuggets often come in small packages, that doesn’t mean they should have small flavor.” He added, “We wanted to introduce nuggets for the flavor and ingredients that live up to our legacy as the original fried chicken experts.”
It is interesting to observe that KFC is promoting all-white meat nuggets and apparently has not proceeded with a vegetable-based chicken alternative that lacked consumer acceptance on test in the U.S.